Sales tactics for small window cleaning companies can involve many different philosophies. One of the better philosophies is to be honest, work hard, and know your business. However, this may not always be enough. There are some other things that you might wish to try, to increase business.
Diversify
It may not be enough to only clean windows. There may be many other opportunities that can help you diversify your business. If someone needs clean windows, they may also need clean floors or ceilings. This is especially true with business accounts. It is much simpler to hire one service for all of those needs.
This can be a good way to increase your client base. You can sell several services as opposed to one. You may still specialize in windows, but you may pick up more business with other services. This can give you a valuable edge on competing businesses.
Talking to Others
It is hard to increase your business, if you do not get out and talk to others about it. You can only go so far by sitting at home and dreaming. It is important to put action behind those dreams. The more people you meet and talk to, the better your chances for new business are. You have to play the percentages. It is like playing baseball, those that hit the most home runs, also strike out the most. It is the home runs that matter, not the strikeouts.
Be Professional in Your Approach
Always keep an approach that is sincere and professional. You may have the opportunity to receive many business accounts. Professionals like to deal with other professionals. You should spend the extra money for very nice looking business cards. Get a phone number that is only used for your business. Make sure that you have a professional sounding voice mail message too.
Always Treat Other People Well
It costs no time or money to treat people right. When you talk to a customer, listen first. Make sure they have said everything that they have to say. Many people appreciate an audience and may like you. It is common knowledge that people do business with people that they like.
Final thoughts
Consider diversifying with your cleaning business. The more things you do, the more clients you may attract. You may also stay ahead of your competitors, this way. Get out and meet people. Many will say “no”, but some will say “yes”. Always look, act, and dress, professional. Treat people properly and listen to them when they talk. People do business with those people that they like. Remember these sales tactics for small window cleaning companies, and you may improve your business.
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